Groove Reviews: Pros, Cons & Pricing of the Popular Sales Software


Groove is a sales engagement solution configured to the needs of your sales organization. It is designed for inbound and outbound sales teams including sales representatives, sales operations, and sales leaders  The software helps make sure different teams stay connected and in-sync with each other by centralizing data in a single platform. This way, your team can focus more on boosting revenue and closing deals instead of doing tedious manual tasks.

Groove partnership with Salesforce is one of the advantages of this product.  It streamlines syncing of data between the systems so you won’t waste time in manually transferring data. It has a comprehensive sales insights to show you which strategies are working and needs fine-tuning or replacement. Identifying effective campaigns is streamlined. You can also engage accounts based on your engagement history so you can approach contacts appropriately.

Benefits of Groove

Groove helps you leverage your sales organization and processes with its array of essential tools. Here are some of its benefits:

Manage campaigns effectively

Groove empowers you to improve campaigns and engagement with customers and grow more leads. It automates the process of following up on customers and delivers the right message to the right recipient at the right time. Scouring through Groove reviews also reveal that its “Flows” or multi-step campaigns are liked by users for delivering personalized messages at scale.

Leverage sales insights

Groove has sales insights for call statistics, activity logs, and template performance. All sales activities are updated in real time right when they’re completed. You can also identify which days have the highest call rates for your representatives. For instance, you may need more reps during these days while you can reduce headcount on slow days.

Eliminate manual data entry

Groove has a deep integration with Salesforce which means you can view Salesforce records right on your Groove sidebar. You don’t have to leave your Gmail account when updating your Salesforce records on the platform as well. Furthermore, manual data entry is eliminated with custom data collection and email and calendar sync.

Optimize accounts engagement

Groove’s account-based engagement empowers you to interact with accounts in context. Based on various Groove reviews, users like how they can view each account’s engagement history to conduct the appropriate approach. Prioritization is also streamlined with features such as assigning stars and labels, advanced search, and filtering.

Overview of Groove Features

  • Email sync
  • Email tracking
  • Campaign automation
  • Filters
  • Multi-step campaigns or “Flows”
  • Tasks
  • Reminders
  • Advanced search
  • Sales team activity
  • Calendar sync
  • Lead coverage
  • Personalized emails
  • Follow-up communications
  • Built-in analytics
  • Real-time insights
  • Email scheduling
  • Activity log
  • Account-based engagement
  • Sales automation
  • Call statistics
  • Click-to-call
  • Local area code calling
  • Account prioritization
  • Team collaboration
  • Auto-call logging
  • Templates
  • Custom data collection
  • Two-way Salesforce integration
  • Built-in dialer
  • Meeting scheduler
  • Template performance

Pricing of Groove

Groove customizes pricing based on your needs. Contact the vendor for a quote and demo.


About Author

Kate Stephens is a young and creative graphic designer as well as the mastermind behind her own startup company aimed at providing customers with reliable and often cheaper alternatives to various popular brands and products from all possible markets.

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